Joy.so
Joy Loyalty AI

Build the loyalty your brand deserves

joy.so

Describe your brand

How it works

Three steps. Under two minutes.

01

Answer 3 quick questions

Industry, scale, goals. Nothing technical.

02

AI architects your strategy

Point economics, VIP logic, referral math, ROI forecast — calibrated to your category.

03

Launch it on Joy

One click installs your program, pre-configured. Live in under an hour.

Greatloyaltydesignwasaprivilegereservedforbrandswith$10Kconsultants.Yourbranddeservesthesamefoundation.Nowyours,in90seconds.

The Joy team

Built on 20,000+ Shopify loyalty programs

What's inside your blueprint

Six AI-designed modules, each calibrated to your store.

Points Economy

Earn & redeem logic

Custom earn rate, redemption thresholds, and welcome bonus calibrated to your AOV so rewards feel valuable without eroding margin.

VIP Tiers

Tier thresholds & perks

Bronze, Silver, Gold progression with spend thresholds set at your store's 30th and 70th percentile. Each tier unlocks multipliers and exclusive perks.

Referral Program

Dual-sided incentives

Referrer reward + friend discount optimized for your category. Referrals cost ~10% vs 30% in ads. Higher trust, lower CAC.

ROI Forecast

12-month projections

Assisted revenue, repeat rate lift, and CAC payback modeled on real performance data from 20,000+ Shopify stores in your industry.

Launch Roadmap

Week-by-week plan

Phased rollout from points launch to referral activation to VIP tiers to optimization. Pre-configured steps so you launch in under an hour.

Executive Summary

Strategy at a glance

One-page overview with your program's key metrics, strategy rationale, and benchmark comparisons. Shareable with your team or stakeholders.

Live from Joy AI

A glimpse of the benchmark data your blueprint is built on.

Live

Benchmarks from Joy AI

    Frequently asked questions

    Joy AI is trained on data from 20,000+ Shopify loyalty programs across industries. It calibrates point economics, VIP tier thresholds, referral math, and ROI projections to your specific store — industry, AOV, scale, and goals. Every number comes with methodology you can inspect.

    Yes. The blueprint is free forever. You only pay if and when you install Joy to launch the program — and Joy starts at $0/month for up to 250 orders.

    Industry benchmarks across 20,000+ stores, your wizard inputs (industry, AOV, scale, goals), and loyalty best practices curated from 200+ Advanced and Enterprise customers. No access to your Shopify data is required.

    Yes. Regenerate with different inputs, or refine individual modules. When you install Joy, the blueprint pre-fills your configuration — you can tune every setting before launch.

    Under an hour. Your blueprint pre-configures 7 of 7 onboarding steps. You review, adjust if needed, and launch.

    Yes — many merchants design their program before their store is live so they can launch with loyalty from day one.

    Those wizards ask you to pick defaults. This AI designs the defaults for you — calibrated to your brand's economics instead of generic templates.

    Yes. Copy the full blueprint as Markdown, print or save it as a PDF, or have it emailed to you — then forward it to your team in whatever format they work in.

    Stop being ordinary. Start leading

    20,000+

    Brands run loyalty on Joy

    4.9★

    Shopify App Store rating

    1,689

    Merchant reviews