Bad Loyalty Programs: 4 Examples of What NOT to Do

Bad loyalty programs happen when they're too complicated, the rewards aren't very appealing, or the program changes in a way that customers don't like. Let's learn from some real-life examples of loyalty programs gone wrong!

10 min read
Bad Loyalty Programs: 4 Examples of What NOT to Do
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Thomas Nguyen

Thomas Nguyen

Thomas Nguyen is the CTO of Joy, a loyalty solution for Shopify and eCommerce brands. With years of experience building high-performance Shopify apps, Thomas aims to help merchants grow through customizable and retention-focused tool.

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