Benefits of Loyalty Programs: Why They Matter for Customers and Businesses

Key benefits of loyalty programs. Boost customer retention, drive repeat purchases, increase customer lifetime value, and differentiate from competitors.

12 min read
Benefits of Loyalty Programs: Why They Matter for Customers and Businesses
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Thomas Nguyen

Thomas Nguyen

Thomas Nguyen is the CTO of Joy, a loyalty solution for Shopify and eCommerce brands. With years of experience building high-performance Shopify apps, Thomas aims to help merchants grow through customizable and retention-focused tool.

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