Retention isn't guesswork
It's Strategy
Joy Loyalty Program is your expert partner in sustainable growth — helping Shopify brands turn every customer touchpoint into lasting loyalty through insight-driven retention strategies
loved by 10,000+ customers4.9with over 2k reviews
Build loyalty with the right toolbox
Create tailored rewards at every step
Set up rewards for actions like purchases, sharing, and reviews to boost engagement and loyalty.
Reward customers for various actions: orders, sign-ups, reviews, social media engagement, birthdays, and more. Implement special rates like x2-x3 points during holidays and extra points during birthday months.
Connect every step of your customer's journey
Joy maps key touchpoints across your customer’s entire journey, letting you engage, reward, and retain customers exactly where it counts.
- •Trigger pop-ups and reminders to drive sign-ups
- •Highlight loyalty benefits with on-site widgets
- •Show points and referral prompts to boost engagement
- •Display loyalty info on account and program pages
- •Redeem rewards at checkout and show perks after purchase
- •Re-engage via email and newsletter sign-ups
One of the most used POS extensions for Shopify
We're proud to deliver a seamless loyalty experience—online and in-store—with a POS extension that's always in sync with Shopify's latest features. Delight your customers and empower your staff with real-time rewards, every sale, everywhere.
Play well with your favorite tools
Easily integrates with the tools you already use
Learn more
Comprehensive Insights
Track every touchpoint and customer interaction to optimize your loyalty program performance and maximize engagement
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Real-time insights
Monitor your loyalty program performance across all channels to ensure maximum effectiveness and quickly identify optimization opportunities
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Actionable data
Leverage unified customer insights to enhance loyalty strategies, boost engagement, and make data-driven retention decisions
Results that speak for themselves
We help brands turn loyalty into ROI. Whether it's driving repeat purchases, reducing CAC, or increasing LTV — Joy makes it easy to measure what matters.
Levents wins 50K+ loyalty members with VIP Tier system
How Levents wins 50K+ loyalty members with a dynamic VIP Tier systemLearn more
loyalty members enrolled
assisted orders
loyalty participation rate
Pots & Pans Pie Co. recovers 10% sales in 2 months
How Pots & Pans Pie Co. successfully migrated from Square to Shopify POSLearn more
loyalty members migrated
revenue growth in 2 months
evaluating apps vs Joy
Korean Skincare achieved 89% referral conversion rate
How Korea Skincare gained quick growth with a strong referral program Learn more
members enrolled in one year
MoM sales growth
referral conversion rate
Glamour Us achieved 197% MoM sales growth
The Secret Behind Glamour Us' Loyalty Program Driving Engagement and SalesLearn more
reward redemption rate
MoM sales growth
members enrolled in 30 days
Allbirds wins 1700% ROI with seamless migration
How Allbirds successfully migrated to Shopify and won big growth with advanced loyaltyLearn more
return on investment
MoM sales growth
reward redemption rate
Vinamilk achieved 450% ROI with Headless integration
How Vinamilk grows their giant brand with a unified Omnichannel experienceLearn more
return on investment
customer engagements
points redemption rate
Wall Of Love
Discover what our users say about their experiences with Joy Loyalty – real results, real growth, real loyalty
“We're loving the Joy app and can't wait for our customers to start earning points. It's super easy to set up and very modern compared to other apps we have tested. We got help from Alyssa today, and she was able to fix our issues quickly without troubles.”
Yoga Junkies
Austria
“Joy Rewards have been an ultimate life changer. I really love the features available, and it doesn't cost much. Also, Hana, as the customer service representative, has been very helpful in setting up and answering my queries.”
La Casa by Importante
Australia
“Amazing app! The support is extremely helpful and responsive. Every time I asked a question, they were right on top of it. The features offered in the free and lower paying plan is just what you need to get going. You can definitely scale up with this app as well. It is truly worth the investment.”
TrendiBliss
United States
“Amazing app! The support is extremely helpful and responsive. Every time I asked a question, they were right on top of it. The features offered in the free and lower paying plan is just what you need to get going. You can definitely scale up with this app as well. It is truly worth the investment.”
Unihertz
Hong Kong SAR
“We're loving the Joy app and can't wait for our customers to start earning points. It's super easy to set up and very modern compared to other apps we have tested. We got help from Alyssa today, and she was able to fix our issues quickly without troubles.”
Yoga Junkies
Austria
“Joy Rewards have been an ultimate life changer. I really love the features available, and it doesn't cost much. Also, Hana, as the customer service representative, has been very helpful in setting up and answering my queries.”
La Casa by Importante
Australia
“Amazing app! The support is extremely helpful and responsive. Every time I asked a question, they were right on top of it. The features offered in the free and lower paying plan is just what you need to get going. You can definitely scale up with this app as well. It is truly worth the investment.”
TrendiBliss
United States
“Amazing app! The support is extremely helpful and responsive. Every time I asked a question, they were right on top of it. The features offered in the free and lower paying plan is just what you need to get going. You can definitely scale up with this app as well. It is truly worth the investment.”
Unihertz
Hong Kong SAR
“We're loving the Joy app and can't wait for our customers to start earning points. It's super easy to set up and very modern compared to other apps we have tested. We got help from Alyssa today, and she was able to fix our issues quickly without troubles.”
Yoga Junkies
Austria
“Joy Rewards have been an ultimate life changer. I really love the features available, and it doesn't cost much. Also, Hana, as the customer service representative, has been very helpful in setting up and answering my queries.”
La Casa by Importante
Australia
“Amazing app! The support is extremely helpful and responsive. Every time I asked a question, they were right on top of it. The features offered in the free and lower paying plan is just what you need to get going. You can definitely scale up with this app as well. It is truly worth the investment.”
TrendiBliss
United States
“Amazing app! The support is extremely helpful and responsive. Every time I asked a question, they were right on top of it. The features offered in the free and lower paying plan is just what you need to get going. You can definitely scale up with this app as well. It is truly worth the investment.”
Unihertz
Hong Kong SAR
“Great Loyalty program for Shopify store. Allow multiple tiers and also allows me to import current customers into the program. Many functions and set up options. However it is not easiest to set up and you do need spend a few hours to set up, but thanks to customer service Damian, Jade, and Doris, they were able to help me set up in a few hours.”
veloToze
United States
“Just moved from another loyalty scheme. So far so good. Just working my way through integration and at the moment everything is looking great. Super helpful and responsive customer service. Hana has been great in helping me implement some of the more technical aspects. Everything was set up and working in minutes.”
Barefoot Junkie
United Kingdom
“This app is fantastic, both in terms of functionality and support. It's not only easy to use but also offers implementations that perfectly suit my website. For any challenging implementations, the support team responded promptly and effectively. Special thanks to Hana, Raymond, and the technical team!”
THE LIMELY
Japan
“I have never experienced such exceptional customer service before. I'm not very tech-savvy, but a wonderful girl named Hana helped me resolve every issue and answered all my questions. With this level of dedication, I truly believe this app deserves to be ranked number one in Rewards & Loyalty Programs. Thank you so much!”
Sketchus
Germany
“Great Loyalty program for Shopify store. Allow multiple tiers and also allows me to import current customers into the program. Many functions and set up options. However it is not easiest to set up and you do need spend a few hours to set up, but thanks to customer service Damian, Jade, and Doris, they were able to help me set up in a few hours.”
veloToze
United States
“Just moved from another loyalty scheme. So far so good. Just working my way through integration and at the moment everything is looking great. Super helpful and responsive customer service. Hana has been great in helping me implement some of the more technical aspects. Everything was set up and working in minutes.”
Barefoot Junkie
United Kingdom
“This app is fantastic, both in terms of functionality and support. It's not only easy to use but also offers implementations that perfectly suit my website. For any challenging implementations, the support team responded promptly and effectively. Special thanks to Hana, Raymond, and the technical team!”
THE LIMELY
Japan
“I have never experienced such exceptional customer service before. I'm not very tech-savvy, but a wonderful girl named Hana helped me resolve every issue and answered all my questions. With this level of dedication, I truly believe this app deserves to be ranked number one in Rewards & Loyalty Programs. Thank you so much!”
Sketchus
Germany
“Great Loyalty program for Shopify store. Allow multiple tiers and also allows me to import current customers into the program. Many functions and set up options. However it is not easiest to set up and you do need spend a few hours to set up, but thanks to customer service Damian, Jade, and Doris, they were able to help me set up in a few hours.”
veloToze
United States
“Just moved from another loyalty scheme. So far so good. Just working my way through integration and at the moment everything is looking great. Super helpful and responsive customer service. Hana has been great in helping me implement some of the more technical aspects. Everything was set up and working in minutes.”
Barefoot Junkie
United Kingdom
“This app is fantastic, both in terms of functionality and support. It's not only easy to use but also offers implementations that perfectly suit my website. For any challenging implementations, the support team responded promptly and effectively. Special thanks to Hana, Raymond, and the technical team!”
THE LIMELY
Japan
“I have never experienced such exceptional customer service before. I'm not very tech-savvy, but a wonderful girl named Hana helped me resolve every issue and answered all my questions. With this level of dedication, I truly believe this app deserves to be ranked number one in Rewards & Loyalty Programs. Thank you so much!”
Sketchus
Germany
Support at every step
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Built for your stage
Just powerful features at a price that respects your stage and ambition
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Grow confidently
From onboarding to optimization, our team is here to guide you, solve challenges, and help you hit your goals
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Switch fast
We’ll handle the heavy lifting so you can move to Joy without downtime, data loss, or setup delays
Ready to turn retention into real growth?
Join the future of loyalty today. With our omnichannel platform, you can connect with customers across every touchpoint, reward their engagement, and build lasting relationships that drive growth.