SUCCESS STORIES

LEVENTS

a fashion trendsetter revamp their loyalty program with Joy

300k+

30M+

2B+

Customers adoption

actions in the first 30 days

points rewarded and redeemed

Discovering Joy has been an absolute game-changer for me. It’s not just about the convenience or the efficiency it brings into my daily routine; it’s the sheer pleasure of interaction that sets it apart. From the intuitive design to the seamless user experience, every aspect has been crafted to meet the user’s needs perfectly.

By Levents Chief Operation Officer

EXECUTIVE SUMMARY

Levents partnered with Joy Loyalty to undergo a substantial rebranding and transitioned to Shopify Plus, with the goal of enhancing both their digital presence and physical store experience.  Leveraging Joy Loyalty’s technology, Levents migrate and upgrade their Loyalty Program, which integrates seamlessly with their point-of-sale systems, improving the overall customer service experience.

This strategic initiative led to significant enhancements in customer interaction and loyalty, further elevating their brand’s strategy. The introduction of the Loyalty Program notably improved customer satisfaction and positively impacted sales metrics shortly after its implementation.

ABOUT LEVENTS

Levents is a leading street fashion brand known for its simple, modern design philosophy, high-quality products, and its mission to empower the global youth to confidently express their individuality through fashion.  The brand consistently innovates unique clothing collections to support and celebrate young talent via fashion trends and creative community activities, aiming for a sustainable impact. With a focus on quality packaging, visual arts, and meticulous attention to detail, Levents has become a top choice among young people, especially in Vietnam, for streetwear fashion​

300k+

30M+

2B+

Customers adoption

actions in the first 30 days

points rewarded and redeemed

THE RESULTS

Use case #1

MEMBERSHIP TIERS MIGRATION AND UPGRADE

The challenge

The solution

Levents was using a legacy systems that restricted them from running a modern and automated loyalty program.

Our team closely collaborated with Vinamilk, integrating APIs and Webhooks to enrich the Vinamilk Rewards page with an engaging gamification experience, aligned with their brand image. This synergy extended to Vinamilk’s mobile apps, enhancing loyalty engagement and allowing Vinamilk to optimize customer interactions.

Joy’s robust loyalty program engine, capable of handling over 30 million actions monthly, empowers Vinamilk with unparalleled performance, ensuring a seamless and scalable customer loyalty experience.

300k+

30M+

2B+

Customers adoption

actions in the first 30 days

points rewarded and redeemed

THE RESULTS

Use case #2

MEMBERSHIP TIERS MIGRATION AND UPGRADE

The challenge

The solution

Levents was using a legacy systems that restricted them from running a modern and automated loyalty program.

Our team closely collaborated with Vinamilk, integrating APIs and Webhooks to enrich the Vinamilk Rewards page with an engaging gamification experience, aligned with their brand image. This synergy extended to Vinamilk’s mobile apps, enhancing loyalty engagement and allowing Vinamilk to optimize customer interactions.

Joy’s robust loyalty program engine, capable of handling over 30 million actions monthly, empowers Vinamilk with unparalleled performance, ensuring a seamless and scalable customer loyalty experience.

3

34

0

coalition loyalty campaign

rule and campaigns published

exploitation

THE RESULTS

Use case #3

MEMBERSHIP TIERS MIGRATION AND UPGRADE

The challenge

The sholution

Levents was using a legacy systems that restricted them from running a modern and automated loyalty program.

Our team closely collaborated with Vinamilk, integrating APIs and Webhooks to enrich the Vinamilk Rewards page with an engaging gamification experience, aligned with their brand image. This synergy extended to Vinamilk’s mobile apps, enhancing loyalty engagement and allowing Vinamilk to optimize customer interactions.

Joy’s robust loyalty program engine, capable of handling over 30 million actions monthly, empowers Vinamilk with unparalleled performance, ensuring a seamless and scalable customer loyalty experience.

3

34

0

coalition loyalty campaign

rule and campaigns published

exploitation

THE RESULTS

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Prominent Case Study

Vinamilk debuted its Loyalty Program with Joy, enhancing retail service through POS integration.

 

Levents rebranded with JoyLoyalty, shifting to Shopify Plus for boosted digital and in-store experiences.