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Loved by 20,000+ Shopify brands

Market leaders don’t just use Joy. They rave about it

Real reviews from the world’s most ambitious Shopify brands — word for word from the Shopify App Store and G2.

Average rating
4.9★

Average rating

Active stores
20,000+

Active stores

Shopify reviews
1,689

Shopify reviews

Countries
32+

Countries

Hear it from the merchants themselves

Real founders, real stores, real results — on camera.

The team at Joy are always super quick to resolve any issues. Hana helped resolve an issue we had with one of our multiplier programs within a few minutes.
The Game Collection logo
The Game Collection
United Kingdom
Read story
Joy's service is the best. That's honestly why we chose them. The key thing is we want to move forward — and Joy helps us do that.
Cool-Vita logo
Joshua, Cool-Vita Team
Indonesia
Read story

Words from our community

Every review below is real — pulled straight from the Shopify App Store and G2, word for word.

Joy loyalty widget open on kbeautyalaska.com
Shopify
When searching for a loyalty program I was between Smile or Joy and inevitably went with Joy because of their great customer service. They went above and beyond to help set up my loyalty program with their 24/7 support.
K Beauty Forever logo
K Beauty Forever
United States
Joy loyalty widget open on hairmax.com
Shopify
The app has a lot of functionality and is very robust. Their support via chat right in the app is probably the best feature. They always answer quickly and helped us get the whole program up and running.
Hairmax logo
Hairmax
United States
Shopify
I was having trouble setting up a flow using a third-party app they don't natively support. Despite that, their support team went completely out of their way to help me. Truly excellent customer service!
KHB SALONG
Sweden
They're available around the clock, so you can always reach someone on live chat whenever you need assistance.
Tai Kang Healthy Fruits
Singapore
Shopify
Shopify
Hana was fantastic at sorting a small issue super quickly. Very impressed at the speed of support!
Scrumpf
United Kingdom
G2
The most reliable and stable of all the third-party apps used with Shopify POS.
G2 reviewer
Verified G2 review
Joy Loyalty helps create a robust loyalty program in a simple way. Software is very user-friendly and includes everything you'd want for a brand's loyalty program.
G2 reviewer
Verified G2 review
G2
Shopify
I think it has a wealth of features. The staff can also help you solve problems quickly.
FENGE
United States
Shopify
The app has many good features and can fit most eshops. CS is really helpful on all our questions.
Fook Ming Tong
Hong Kong SAR
Shopify
The customer support is very responsive, and any configuration issues we encountered were resolved quickly.
Willit Sports
United States
Shopify
Such a lovely experience! We've been able to earn more revenue by having this loyalty program, and their team has been so helpful with every single thing.
Ceres Chill logo
Ceres Chill
United States
Shopify
From helping me understand the referral flow, to guiding me through testing in sandbox mode, fixing issues with discount codes, checking integrations with Mailchimp, and even assisting with custom CSS to clean up the widget — she went way above and beyond.
Clever Beauty logo
Clever Beauty
France
Shopify
Hana helped me configure and set up the app on my store — even on a Sunday. She made every change only after confirming with me, and ensured everything worked perfectly. Going above and beyond to exceed customer expectations!
Karaki Origins logo
Karaki Origins
India
Shopify
The features are very useful and easy to set up. The customization options are flexible and work perfectly with different store needs. It's reliable, user-friendly, and backed by excellent support!
Gymish logo
Gymish
United States
Shopify
They responded very fast, almost like customer support is available 24/7, which is really impressive.
Stylebox logo
Stylebox
Finland
Shopify
The app is exactly what I have been looking for. I love the small, yet impactful features, such as the points wallet feature that allows customers to see how many points they can receive per purchase.
WigzByBellaLyn
United States
This app helps our customers stick to our platform and order with us.
Common Goods
Malaysia
Shopify
Shopify
The support team is super responsive and very helpful.
Rev Online
Thailand
Shopify
Joy is a great app, really intuitive and flexible, and it has been a lovely addition to our store.
Goodness Vegan Clean Beauty
United States
Shopify
Hana has assisted me on everything I have questions on regardless if it was free plan or pro plan. Very worthy to invest for e-commerce.
TasteBudds
Malaysia
Shopify
Funktioniert bisher gut, der Support ist immer sehr schnell und hilfsbereit.
House of Seeds
Germany
Shopify
Audrey and Abby were amazing with helping get things configured and ready for launch!
BCC Designs
United States
JOY is by far the best loyalty program for Shopify!
Nygaard Shop logo
Nygaard Shop
Denmark
Shopify
Shopify
Had an issue and within 3 minutes Sonny not only solved it but also applied the solution to all present customer accounts. If you are looking for a serious and solid loyalty program: this is it.
Dindins logo
Dindins
Spain
The Joy Loyalty Program is fantastic! It's easy to use and has already boosted our customer engagement.
Boowan Nicole
Australia
Shopify
My Sasun storefront running Joy loyalty
Shopify
We recently switched over from Smile and we have ZERO regrets. They provide a great service and are very prompt on their responses.
My Sasun logo
My Sasun
United States
Used Joy for a long time, they never let you down. Professional, kind and fast — that's what you call superlative support.
TOM GOLD HAIR logo
TOM GOLD HAIR
United Kingdom
Shopify
Shopify
Everything works exactly as we needed and the setup was smooth and intuitive. The features are well thought out and fit perfectly with our Shopify store.
Timebox logo
Timebox
Romania
Shopify
Joy app is good for loyalty program and bonus points. Support team is very helpful — they answer fast and solve any issue.
Letoile
Qatar
The backend is highly flexible, allowing us to customize various settings based on our needs.
LiFE RiCH 富川創造
Taiwan
Shopify
Shopify
Une application claire et efficace, prise en main immédiate. Le service client est exemplaire.
Délices Low Carb
France
Shopify
Hana and Andrew immediately identified the problem and, despite the late hour, fixed all the issues on my website.
Twój dostawca kawy
Poland
Shopify
Hana was extremely helpful with helping my business migrate over loyalty points from a different loyalty program.
Commonwealth Running Co.
United States

Questions merchants ask

Joy averages 4.9★ across 1,600+ Shopify App Store reviews from 20,000+ active stores — among the highest-rated loyalty apps on Shopify.

Every quote is a verbatim third-party review, pulled straight from the Shopify App Store and G2 — word for word, each linked to its source. Nothing here is edited or cherry-picked.

Two themes run through the reviews: responsive 24/7 support and a program flexible enough to speak any brand. Many teams switch from another platform and never look back.

Yes. Install Joy free on Shopify and launch your loyalty program in minutes — then scale the plan as your program grows.

Stop being ordinary. Start leading

20,000+

Brands run loyalty on Joy

4.9★

Shopify App Store rating

1,689

Merchant reviews