Stay up to date with the latest Joy Loyalty features, improvements, and product announcements. See what's new and what's coming next.
Bundles get a bigger order. Loyalty points give a reason to come back. Joy × AOV.ai Bundles now show both in one row, right inside your loyalty widget.
Your reviews app and your loyalty app live in two surfaces. Customers write reviews in one and earn points in another, and the gap costs you the return signal. Joy × AG Product Reviews ships the fix as one plugin.
Joy's new storefront, rebuilt on Lit Web Components. Theme every detail through CSS design tokens. Request the upgrade through support.
Switch any notification email to HTML mode and edit the whole template — header, nav, banner, footer — with Liquid variables for personalization. On every Joy plan.
Joy now rewards customers who comment during your Instagram Live broadcasts — automatically. Includes a Shopify Flow trigger so every Live comment can chain into Klaviyo flows, Shopify tags, Slack pings, or any downstream action.
A new Shopify Flow trigger fires every time a customer replies to your Instagram Story — connect it to Klaviyo, tag them in Shopify, DM them, or any other Flow action. Joy detects the reply. You write the playbook.
Joy's old AI answered basic questions and often got them wrong. Joy AI Agents is a complete rebuild — automated onboarding, form prefill, canvas planning, program health audit, and persistent memory across sessions.
A product is missing during setup? Add it right there. Joy now lets you create and edit customers, products, and collections in a modal — no tab switching.
The Loyalty Hub is a full-page loyalty experience built natively into Shopify New Customer Accounts — no separate loyalty page, no redirects, no friction.