Shopify apps
Thomas NguyenRead article
11 Best Shopify Loyalty Apps to Boost Customer Retention in 2026
We compared 11 Shopify loyalty apps on real pricing, ratings, and reviews, so you can pick with confidence instead of guessing.
Thomas NguyenThe Joy blog
Loyalty, rewards, and retention strategy for ambitious Shopify brands — playbooks, product deep-dives, and merchant wins from the Joy team.
All articles — page 17
Loyalty StrategyBFCM Ad Costs: A Three-Stage Plan to Earn Them Back
BFCM ad spend is only recovered after the second order. Here is the three-stage plan that gets a first-time buyer there.
Thomas Nguyen
Loyalty StrategyBFCM Loyalty Strategies: Eight Mechanics That Are Not a Discount
Eight loyalty mechanics for the BFCM weekend, with the cheapest instrument named for each and the costly one priced.
Thomas Nguyen
Shopify appsBest Shopify Subscription Apps: Seal 0%, Recharge 1.49%
At $50,000 a month in subscription revenue Appstle costs $100, Seal $24.95 and Recharge about $844. Eight apps and who each one suits.
Thomas Nguyen
Examples & Inspiration7 Proven 4th of July Marketing Ideas to Boost Customer Retention in 2026
Discover 7 retention-focused July 4th marketing strategies for 2026. Go beyond discounts to build loyalty, drive repeat sales, and grow LTV.
Thomas Nguyen
Examples & Inspiration7 Father's Day promotion & marketing ideas to boost retention in 2026
Discover seven unique Father's Day promotion and loyalty strategies inspired by brands like Starbucks, Amazon, and Lululemon—designed to increase customer retention in 2026
Thomas Nguyen
Examples & InspirationGreen Loyalty Programs: The Ultimate Win-Win for You and the Planet
Learn how to build a green loyalty program that rewards eco-friendly actions like recycling and sustainable shopping, helping your brand connect with today’s environmentally conscious customers.
Thomas Nguyen
Loyalty StrategyEarn-and-Burn Loyalty Programs: All You Need To Know
Discover how earn-and-burn loyalty programs work, why they drive customer engagement, and how to design one that boosts revenue and retention.
Thomas Nguyen
How-to GuideWhat Is Coalition Loyalty Program and How to Build a Successful One
Coalition loyalty programs unite multiple brands to offer seamless rewards across businesses. This guide explores how they work, their benefits, and steps to create a successful program.
Thomas Nguyen
How-to Guide7 Types Of Customer Loyalty & How to Strengthen Them
Explore seven types of customer loyalty and learn effective strategies to boost retention and long-term success. Enhance your loyalty program and strengthen customer connections today!
Thomas Nguyen
How-to GuideWhy Your Loyalty Program Redemption Rates Matter & How to Improve Them
Understand the importance of loyalty program redemption rates and how they impact customer engagement and program success. This guide offers strategies to increase redemptions, drive sales, and enhance customer loyalty.
Thomas Nguyen
How-to GuideAn Ultimate Guide To Loyalty Points: How To Calculate Point Value
Curious how loyalty points are valued? Learn how to calculate their true worth and create a rewards system that boosts customer engagement and profitability.
Thomas Nguyen
Loyalty StrategyCustomer Retention Cost: Formula & Strategies to Optimize It
Customer retention is often cheaper than acquisition, but are you managing your costs effectively? Learn how to calculate retention costs and optimize your strategy without overspending.
Thomas Nguyen
Stop being ordinary. Start leading
20,000+
Brands run loyalty on Joy
4.9★
Shopify App Store rating
1,790
Merchant reviews