
In-store loyalty enrollment in under 30 seconds — no app, no email, just a scan
Staff generates a QR code in Shopify POS. Customer scans. Wallet pass added in under 30 seconds. The fastest in-store loyalty enrollment ever built.
Stay up to date with the latest Joy Loyalty features, improvements, and product announcements. See what's new and what's coming next.

Staff generates a QR code in Shopify POS. Customer scans. Wallet pass added in under 30 seconds. The fastest in-store loyalty enrollment ever built.
Loyalty notifications via Apple & Google Wallet — points earned, tier changes, expiry alerts. Straight to customers' lock screens, no app needed.
Joy automatically rewards customers with points when they mention your brand in an Instagram Story. Turn organic UGC into a loyalty loop.

VIP tiers can now calculate based on number of orders, not just points or spending. Reward your most frequent shoppers.

Joy Loyalty now integrates natively with Joy Subscription to power paid membership tiers — no Shopify Flow hacking required.
Turn Instagram comments into loyalty rewards and transform social engagement into real customer value.

Customers can now upload in-store receipts to earn loyalty points. Bridge your online and offline experience with one program.

Place Order programs can now reward store credit directly — not just points. Instant, tangible, and automatically displayed everywhere.
Manage loyalty flows directly in the Shopify admin. Reduce friction, simplify daily workflows, and make loyalty part of your everyday store operations.