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Reward Frequency, Not Just Spending: Introducing Order Count VIP Tiers

VIP tiers can now calculate based on number of orders, not just points or spending. Reward your most frequent shoppers.

Repeat customer making a purchase at a retail store
2 min read

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Why this matters

Recognize the customers who keep coming back. VIP tiers in Joy now offer Number of orders as a tier calculating rule, so a customer moves up by completing more orders.

  • Rank members by orders placed

    A customer who orders often in small amounts moves toward the next tier with every completed order. This suits stores in categories such as cosmetics, pet supplies, and everyday essentials, where regular orders matter more than basket size.

  • Give each tier its own reward

    Attach an entry reward to every tier, such as a percentage discount, bonus points, free shipping, or a free product. Add automated notifications so customers know the moment they level up.

  • Keep tiers tied to recent activity

    Tier demotion works with order count tiers. Set an assessment cycle to review customer activity, and choose whether inactive members are downgraded or reset.

Try this
Choose Number of orders as your rule, then set the order threshold for Silver, Gold, and Platinum and add an entry reward to each tier.

How to access and use

  1. Step 1: Open VIP Tier

    In Joy, go to Membership → VIP Tier.

  2. Step 2: Choose Number of orders

    Under Tier Calculating Rule, select Number of orders.

  3. Step 3: Define your tiers

    Set the number of completed orders each tier requires, then choose its entry reward.

Frequently asked questions

Do cancelled or refunded orders count toward a tier?

No. Cancelled, refunded, and pending orders do not count toward tier progress. If an order is refunded after a customer reaches a tier, Joy re-evaluates the tier under your demotion settings.

What happens to current members if I switch the rule?

Joy re-evaluates every customer against their order history and assigns each one to the matching tier. You can change the calculating rule at any time.

Can I match the tier cards to my brand?

Yes. Set each tier's icon and card colors, and customize the discount code prefix on tier rewards to match your brand.

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