Loyalty, rewards, and retention strategy for ambitious Shopify brands — playbooks, product deep-dives, and merchant wins from the Joy team.
Not sure which Shopify loyalty app is right for you? This guide compares 10 top choices—so you can choose with confidence and start building customer loyalty that lasts.
Thomas Nguyen
Malaysia's loyalty market is projected to hit US$784 million by 2029, growing at 18.2% CAGR.
Thomas Nguyen
An in-depth guide to the top loyalty programs in South Africa, including how each one works, their earn rates, and which rewards actually deliver value for everyday shoppers.
Thomas Nguyen
Not every loyalty program in the UAE delivers on its promises.
Thomas Nguyen
We audited 10 loyalty programs in New Zealand on customer friction and retention ROI. See which models drive repeat visits and which ones fail.
Thomas Nguyen
We broke down 10 schemes, from Tesco Clubcard to Wise, across technology, psychology, and operations to show what actually drives retention and how to apply it to your own store.
Thomas Nguyen
The US loyalty market hits $27 billion in 2026, but most programs create confusion, not loyalty.
Thomas Nguyen
We’re breaking down the best free loyalty programs for small businesses, so you can find the perfect fit to boost customer loyalty and drive repeat sales.
Thomas Nguyen
In a crowded Christmas market, which marketing ideas truly keep customers engaged and give them a clear reason to choose your store?
Thomas Nguyen
Looking for simple Christmas promotions that do more than chase discounts. These ideas help you engage visitors and quietly raise the value of every order.
Thomas Nguyen
Explore 15+ inspiring loyalty program examples from top brands like Sephora and LEGO to enhance customer engagement and boost retention.
Thomas Nguyen
These actionable marketing tips help you maximize your revenue during your peak sales period.
Thomas Nguyen
Black Friday Checklist walks you through all the tasks that help you capture as much revenue as possible.
Thomas NguyenBrands run loyalty on Joy
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