Loyalty Strategy
Top 7 Free Loyalty Programs for Small Businesses
We’re breaking down the best free loyalty programs for small businesses, so you can find the perfect fit to boost customer loyalty and drive repeat sales.
Thomas Nguyen
Read articleThe Joy blog
Loyalty, rewards, and retention strategy for ambitious Shopify brands — playbooks, product deep-dives, and merchant wins from the Joy team.
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Global MarketsUK Loyalty Schemes: The £9 Billion Market and What Business Leaders Need to Know
We broke down 10 schemes, from Tesco Clubcard to Wise, across technology, psychology, and operations to show what actually drives retention and how to apply it to your own store.
Thomas Nguyen
Global MarketsUS Loyalty Programs: Which Ones Actually Deliver ROI in 2026?
The US loyalty market hits $27 billion in 2026, but most programs create confusion, not loyalty.
Thomas Nguyen
Examples & InspirationChristmas Marketing Ideas to Stand Out and Increase Conversion Rate
In a crowded Christmas market, which marketing ideas truly keep customers engaged and give them a clear reason to choose your store?
Thomas Nguyen
Examples & Inspiration12-day Christmas Promotion Ideas To Turn Visitors Into Higher Spending Customers
Looking for simple Christmas promotions that do more than chase discounts. These ideas help you engage visitors and quietly raise the value of every order.
Thomas Nguyen
Examples & InspirationTop 15+ Loyalty Program Examples to Inspire Your Business
Explore 15+ inspiring loyalty program examples from top brands like Sephora and LEGO to enhance customer engagement and boost retention.
Thomas Nguyen
Examples & Inspiration10 Cyber Monday Marketing Ideas to Boost Your Sales This Cyber Week
These actionable marketing tips help you maximize your revenue during your peak sales period.
Thomas Nguyen
How-to GuideBlack Friday Checklist That Turns Traffic Into Revenue
Black Friday Checklist walks you through all the tasks that help you capture as much revenue as possible.
Thomas Nguyen
ShopifyShopify BFCM Guide 2025: The Complete Playbook from Prep to Repeat Customers
The key points below help you prepare well and earn more.
Thomas Nguyen
Loyalty StrategyCyber Monday vs Black Friday: Which Fits Your Business Best?
Both are among the most profitable seasons of the year, so which one should they focus on?
Thomas Nguyen
Loyalty StrategyBlack Friday Marketing Strategies 2025 for Brand-Led Growth
Innovate how you reach customers to lift your BFCM AOV
Thomas Nguyen
Shopify11 Best Shopify BFCM Apps to boost your profit in 2025
All the tools sit in one place. These create a unified system to boost upselling, increase average order value, and drive revenue growth.
Thomas Nguyen
How-to GuideWhatsApp Marketing for Shopify: Boost Sales & Customer Engagement With Dondy
Discover why Shopify merchants should use WhatsApp marketing for their store and how Dondy can help them.
Lang Ta
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